John Sammon

Everyone has commercials they love and hate.  A series of commercials that drove me nuts were the ones for Progressive’s Flo.  It felt like they were on all the time.   In June of last year,  I decided to do some keyword research on Progressive’s spokesperson.  I discovered that there were very high monthly keyword [...]

Today insidefacebook.com had an article about a new flash web site that promotes a new ABC TV show called FlashFoward.  Upon visiting the web site, you are asked to use Facebook Connect.  The application then pulls your data (images, current status, relationship)  and your friend data from facebook and compiles a unique movie with your [...]

Facebook seems to change every single day. Lately I’ve turned my attention to the relatively new facebook fan pages. The facebook fan page is definitely the way to go if you have a business and need a presence on facebook for several reasons. Lately I’ve been experimenting with designing custom facebook fan pages. My inspiration [...]

Yesterday I saw a tweet about this awesome youtube wedding dance video (watch it below). Yesterday afternoon it had about 300,000 views; today and it had over a million and the couple was on the Today Show. It’s amazing the power of the internet and the viral video. Ironically enough, I think the person who [...]

I’ve been so busy lately but I wanted to pass along an update. I had a pretty productive weekend and am working on building a number of web sites for myself. They are all experiments in SEO. Here’s a list of them: http://www.couponland.org – formerly carlscoupondiscounts.com http://www.athensohiohotels.net http://www.progressivesflo.com http://www.wordpresshosting1.com Bowling Green Ohio Hotels They are [...]

Yesterday, facebook came out with this breathtaking widget release called “Facebook Live Stream.” It’s extremely easy to use and allows the people who visit your site to communicate with each other and send out the word on facebook. They used it during the Obama inauguration and for the NBA All Star Game. Here’s the link [...]

I’ve been doing a lot of pro bono work on brueninglass.com. My uncle, Marc Konys has had a lot of success getting business from his web site through search engine marketing. I brought my laptop over to his shop to shoot a short video. I edited it using iMovie and have posted it to YouTube [...]

Well it’s been a month since my last post…I know such a slacker. Actually I’ve been too busy to write but have been learning all kinds of great things in the last month. Here are a few things I’m planning on covering in future blog posts: The importance of google local listings How to set [...]

I was at a Cinco De Mayo networking party the other day and had a great conversation with Ryan Squire and Gary Moneysmith about Twitter. Being internet marketing professionals, people often ask us about twitter. Common questions we are asked are: Why should I be on twitter? What’s the big deal? What do I tweet [...]

I’m writing this post because I’m seeing a lot of people have tweeted lately about this new interactive campaign by Chipotle – http://www.mychipotle.com. The purpose of the post is to stimulate some good conversation from both the consumer and marketer perspective. So by all means please comment. Being an internet marketer, I highly enjoy a [...]

WordPress plugins are very powerful add-ons to the wordpress bloging software. If you’ve heard of them and aren’t sure what they are read my previous post about WordPress Plugins. Gistinfo.org uses a few of my favorite plugins including the event calendar and photo gallery plugins It’s amazing to me what extra functionality you can add [...]

I’ve been working more and more with wordpress lately. WordPress is open source software, meaning that the software and the code to the software are available for free. Because of this, it has a community of programmers around the world developing plugins or add-ons to the basic software. Most are available for free. I’ve been [...]

I’m looking forward to presenting at Virginia Marti College of Art and Design in Cleveland, Ohio this Friday. I’ll be giving a seminar to the students and faculty about how to set up a blog and the importance of having one if you are a college student. I will discuss my approach when I started  [...]

When I tell my friends I’ve been doing a lot of research on facebook, I usually get harassed. “Sure you are researching facebook, Sammon” they say. “I’m sure updating your status with a quote from Step Brothers counts as research.” As much as doing that has it’s own benefits, the reality is that facebook is [...]

I had some great experiences at Ohio University while in grad school filming and editing video. Here are a few things that I filmed for athenshub.com, a free classifieds website that I built and own. I inserted keywords into the descriptions and titles of the videos along with the link to the site. I did [...]