Posted on September 29, 2009
by John Sammon
in Social Media Marketing
Today insidefacebook.com had an article about a new flash web site that promotes a new ABC TV show called FlashFoward. Upon visiting the web site, you are asked to use Facebook Connect. The application then pulls your data (images, current status, relationship) and your friend data from facebook and compiles a unique movie with your [...]
Posted on September 28, 2009
by John Sammon
in Social Media Marketing
Facebook seems to change every single day. Lately I’ve turned my attention to the relatively new facebook fan pages. The facebook fan page is definitely the way to go if you have a business and need a presence on facebook for several reasons. Lately I’ve been experimenting with designing custom facebook fan pages. My inspiration [...]
Posted on June 25, 2009
by John Sammon
in Social Media Marketing
Yesterday, facebook came out with this breathtaking widget release called “Facebook Live Stream.” It’s extremely easy to use and allows the people who visit your site to communicate with each other and send out the word on facebook. They used it during the Obama inauguration and for the NBA All Star Game. Here’s the link [...]
Posted on April 2, 2009
by John Sammon
in Social Media Marketing
When I tell my friends I’ve been doing a lot of research on facebook, I usually get harassed. “Sure you are researching facebook, Sammon” they say. “I’m sure updating your status with a quote from Step Brothers counts as research.” As much as doing that has it’s own benefits, the reality is that facebook is [...]
Posted on March 30, 2009
by John Sammon
in Social Media Marketing, Uncategorized
I had some great experiences at Ohio University while in grad school filming and editing video. Here are a few things that I filmed for athenshub.com, a free classifieds website that I built and own. I inserted keywords into the descriptions and titles of the videos along with the link to the site. I did [...]
Posted on January 25, 2009
by John Sammon
in Graduate Work - Ohio University, Social Media Marketing
Facebook Campaigns and Campaigns on Facebook are new ways to promote your Columbus Ohio business. If you don’t have a presence on facebook, I would encourage you to create one for your business. But John, what’s the most effective way to utilize facebook? That really depends on the type of business you are in. Let [...]
Posted on January 19, 2009
by John Sammon
in Playhouse Square Work, Viral Video Campaigns
This is another commercial that I wrote and directed for Playhouse Square. It was to help promote their 2007 Broadway Series website. More details on the contest to come.
Posted on January 19, 2009
by John Sammon
in Viral Video Campaigns
Mr. Clean promoted their Magic Eraser with a contest back in 2007. They challenged you to create a commercial to help promote their product. I wrote the commercial and had friends act and film it. I didn’t win the grand prize but sure got a lot of enjoyment out of the piece I produced.
Posted on January 19, 2009
by John Sammon
in Playhouse Square Work, Viral Video Campaigns
The Education Department at Playhouse Square asked me to come up and produce a commercial to promote their lunch-time “Speak Up Classes.” These classes help working professionals with public speaking. They wanted something outside the box and funny. So we shot this in the winter of 2007.
Posted on January 19, 2009
by John Sammon
in Playhouse Square Work, Viral Video Campaigns
In the fall of 2006, I was charged with coming up with some kind of interactive contest to target a “younger audience.” The typical target audience for Playhouse Square is women age 60-65. We felt that Spamalot was a great show to test out this sort of contest. After doing some research, I came up [...]